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LinkedIn is finally adapting to social media trends.
After months of internal testing, LinkedIn is releasing conventional “Stories”.
“We’ve learned so much, already, about the unique possibilities of Stories in a professional context. For example, the sequencing of the Stories format is great for sharing key moments from work events. The full-screen narrative style makes it easy to share tips and tricks that help us work smarter,” Pete Davies, senior director of product management at LinkedIn, wrote in a blog post last week.
The benefits are obvious:
- Bite-sized content nuggets – easy to ‘digest’
- Creates continuous content – the content stream never stops
- Smarter pipeline – customize the funnel
In the need to Storify your content? drop us a line here.